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Snapchat: The new must-have in Marketing?
Since a few months the app Snapchat is on everyone’s lips. Whether in private or in daily working life, on different conferences or on social media, the white ghost on yellow background is everywhere....
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Why and how your e-commerce business should cross borders?
Should I provide my online shop only in the own country or should I better sell into the big wide world? Many online merchants must keep on asking wether they should internationalize and roll out a...
View ArticleMagento and e-commerce in B2B, ERP and PIM environment
The integration of ERP systems and e-commerce is as old as e-commerce. B2B, ERP, PIM or supply chain management and their integration are since years essential part of Magento installation. 6 years ago...
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OmniChannel: Convincing on all channels
Everybody knows that Digitalization generally means a lot of challenges for merchants. But we often don’t know what that means in particular: What are the requirements of my customers? How can I...
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Marketing trends in e-commerce
In Germany the term Marketing was a result of the transformation from a buyer’s market to a seller’s market without growth potential after the Second World War. At all times Marketing has been...
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Disruptive Innovation in e-commerce
Since 2016, Sofoklis Kyriazakos is the Innovation Officer of the Meet Magento Association. As he said himself this is a big honor and challenge for him. From this position, he aims to identify...
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Meet Magento Hashtag Interview: Speaker Jaromir Fojcik
Jaromir Fojcik is a board member of the + Pluswerk AG, CEO of Web agency creativestyle and Inventor of Responsive Checkout principle. In his presentation he will talk about this central theme and also...
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Window of Europe – The Way to China: Markets? Challenges? Investments?
10 years ago all of us knew China as the factory of the world. Many companies from Europe and US saw in China a huge market and endless opportunities. Then after some crisis and many so-called...
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Tenth edition of Meet Magento Germany: Our Review
Meet Magento DE took place for the 10th time on July 04 & 05. The leading event for Magento and e-commerce hosted about 600 attendees, 50 speakers and 35 sponsors and was a success all along the...
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Meet Magento Award 2016 – Who’s got the best Online Shop?
10th edition of Meet Magento Germany came along with lots of new impressions. Besides the date in July and the new event venue, one of the main changes has been the Meet Magento Award that got...
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